Hier finden Sie Neuigkeiten und Informationen aus Österreich, Europa und der Welt zu aktuellen Entwicklungen unter anderem in den Bereichen »Public Value«, »öffentlich-rechtliche Medien«, sowie »Qualitätsjournalismus«.
In Europe expenditure for online advertising overtook investments in TV commercials in 2015. This trend impacts not only broadcasters, but also the entire TV industry, as a new report from the EBU's Media Intelligence Service (MIS) suggests.
The report also focusses on the consequences for Public Service Media (PSM) companies, whose advertising revenue has fallen from 16 to ten percent over the course of ten years. Roberto Suárez Candel, Head of MIS, states that advertising revenue provides a small but essential contribution to PSM funding in Europe.
Over 80% of Europe's PSM organisations are allowed to generate revenue from advertising and as the study suggests, it has negative effects on the whole TV market, if advertisement bans are imposed on PSM. As it could be observed in France and Spain, where advertising prohibitions are intact expenditure for commercials largely moves away from TV to the online area.
The current Public Value Report presents a selection of award winners and asked scientists to carry out a public value check. How can media quality be recognised? How does it fulfil the public service mandate? And last but not least: Who benefits from ORF and how? [more]
VIDEOS
All Videos "Best of ORF"
All interviews we conducted with ORF award winners on the occasion of the Public Value Report 2024/25, as well as award-winning contributions, are just a click away. [more]
TRANSPARENZ
What is Public Value?
What does public value mean for ORF? Klaus Unterberger, Head of ORF's Public Value Competence Centre, explains in an interview. [more]
DATA
Best of ORF Daten 2024/25
How does the ORF fulfil its public service mandate? The following facts and figures document ORF's media production. They relate to the calendar year 2024. [more] (Document only available in German)
NETWORKING
Denk|Raum
The Denk|Raum is an offer for young media professionals at ORF. In penal discussions we deal with topics that concern our future: digital transformation, new technologies, innovation, but also corporate culture, transparency, independence and reliability. We talk about the ORF of the future. How we can change it and shape it. [more]
PUBLIC VALUE
The secret of the colors
ORF Public Value is defined by five quality dimensions and 18 performance categories. They are derived from the ORF Act, the ORF programme directives, the ORF guiding principles and current requirements in the society and media developments. [more]
In Europe expenditure for online advertising overtook investments in TV commercials in 2015. This trend impacts not only broadcasters, but also the entire TV industry, as a new report from the EBU's Media Intelligence Service (MIS) suggests.
