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Public Value quality dimensions


Five quality dimensions and eighteen performance categories keep record of ORF’s media performance, value and benefits for the audience. The dimensions and categories derive from the ORF-Act, ORF-regulations, ORF-guidelines as well as current demanded requirements from the society and media enhancement.




Individual value
ORF establishes a TRUSTFUL fundamental understanding of the world through extensive and factual accurate information. ORF service programs disseminate knowledge and support for numerous everyday life questions. ORF provides quality ENTERTAINMENT which means a versatile offer and quality standards, which consider requirements and high standard boundaries without advertising breaks. ORF takes RESPONSIBILITY and supports a direction towards common welfare.


We

Social value
ORF CULTURAL duty is to connect majorities with minorities. ORF news coverage offers ORIENTATION and support to understand the overwhelming news offer of the complex world. The foundation to this is to acknowledge the DIVERSITY of society. By providing the society a PUBLIC platform close to the society’s interests, demands and worries, ORF is able to build strong and close relationships with the public, which is of great importance to ORF. Additionally, ORF has an INTEGRATION purpose. ORF connects and brings people together regardless how diverse they might be.

AUT

Nation value 
ORF regional coverage signifies living FEDERALISM. Encouraging the Austrian culture and creativity generates APPRECIATION. ORF supports the discourse of Austrian IDENTITY with historic documentaries and initiatives.


World

International value 
ORF anticipates itself as the bridge between the WORLDEUROPE and Austria. Amongst other components this is achieved through the support of the biggest Austrian correspondent network and the assistance of European broadcasters and media networks.


ORF

Corporate value
TRANSPARENCY and confirmability of the company as well as constant progressions of the employee’s EXPERTISE are necessity to ORF. Through quality assurance ORF is able to implement what the audience demands: the capability of INNOVATION in radio, TV and online.


PUBLIC VALUE BERICHT 2024/25
Best of ORF? ORF PV-Bericht 2024/25
Best of ORF
The current Public Value Report presents a selection of award winners and asked scientists to carry out a public value check. How can media quality be recognised? How does it fulfil the public service mandate? And last but not least: Who benefits from ORF and how? [more]

VIDEOS
All Videos "Best of ORF"
All interviews we conducted with ORF award winners on the occasion of the Public Value Report 2024/25, as well as award-winning contributions, are just a click away. [more]

TRANSPARENZ
What is Public Value?
What does public value mean for ORF? Klaus Unterberger, Head of ORF's Public Value Competence Centre, explains in an interview. [more]

DATA
Best of ORF Daten 2024/25
How does the ORF fulfil its public service mandate? The following facts and figures document ORF's media production. They relate to the calendar year 2024. [more] (Document only available in German)

NETWORKING
Zukunftsprojekt: Denk|Raum
Denk|Raum
The Denk|Raum is an offer for young media professionals at ORF. In penal discussions we deal with topics that concern our future: digital transformation, new technologies, innovation, but also corporate culture, transparency, independence and reliability. We talk about the ORF of the future. How we can change it and shape it. [more] 

PUBLIC VALUE
The secret of the colors
ORF Public Value is defined by five quality dimensions and 18 performance categories. They are derived from the ORF Act, the ORF programme directives, the ORF guiding principles and current requirements in the society and media developments. [more]