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Peter Paul Hahnl, Editor ORF Salzburg #75 What can you find in the One-Stop-Shop of ORF Salzburg? Multimedia information is a top priority at ORF Salzburg's regional studio. It is important to the Landesstudio team that the users of ORF Salzburg are always up-to-date in video, audio, image and text - regardless of whether they watch TV, read salzburg.ORF.at or listen to Radio Salzburg. The motto is #3Medien1Team = #agil #mobil #autonomous. That's why TV reports are also published on salzburg.ORF.at as soon as they are finished. The audience does not have to wait for a broadcast date, but can see the video images on the topics that move the country as soon as possible. In the case of current chronicle or major events, interesting and relevant video and image material is of course published as quickly as possible in order to fulfill the information mandate. "Salzburg heute kompakt" provides a news brief overview on weekdays even before the "Salzburg heute" broadcast. Elements from the linear radio program are also embedded in the salzburg.ORF.at reports via the Radiothek. The preparation of interesting radio reports from the current daily program is a fixed component of the online presence. The ORF Salzburg smartphone app also brings together all three media of the state studio in one platform to be a "one-stop store" for information from and about the state of Salzburg. After all, that's the core mission of a state studio: to inform people about what's important and noteworthy in their immediate surroundings. This should be possible for them via the medium of their choice - television, radio, Internet - always up to date. Thanks to ORF Salzburg's integrated digital strategy, they are not dependent on broadcast times, but can always stay informed according to their own schedule with salzburg.ORF.at and the ORF Salzburg app.